There are eight really powerful desires out there that can change your marketing from failure to success.
The eight is instincts that we all are born with and they are very easy to manipulate as an advertiser.
If you think about it, you will probably figure out that of all the ads you have ever seen includes at least one of these eight.
The Magic 8 In Advertising:
– Survival, enjoyment of life, life extension.
– Enjoyment of food and beverages.
– Freedom from fear, pain, and danger.
– Sexual companionship.
– Comfortable living conditions.
– To be superior, winning, keeping up with the Joneses.
– Care and protection of loved ones.
– Social approval.
Learn the eight instincts, use them and increase your income with them!
When you create an advertising appeal based on any of the eight, you tap into the power of Mother Nature. You tap into the very essence of what makes humans tick.
You see, you can’t escape your desires for the Magic 8. You were born with them, and they’ll be with you until the day you die.
*Can you suppress your will to survive?
*Can you stop caring whether or not your child looks both ways before he/she/them crosses the street?
Do you have any good advertising examples?